B.F.A. in social strategy and management
Savannah
/ SCADnow online
Foundation studies: 25 hours
- FOUN 110 Design Thinking and Process
- FOUN 111 Sketching and Drawing
- FOUN 112 Color in Context
- FOUN 113 Creative Collaboration Lab
- FOUN 251 Time Based Design: Story, Sound, and Movement
General education: 60 hours
- PSYC 101 Introduction to Psychology
- COMM 105 Speaking of Ideas
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Select one of the following:
- ANTH 106 Language, Culture, and Society
- ANTH 107 Introduction to Visual Anthropology
- BUSI 110 Business I: Fundamentals
- MATH 110 Introduction to Statistics and Probability
- CTXT 121 Visual Culture in Context: Pre-Modern Global Perspectives
- CTXT 122 Visual Culture in Context: Making Modernities
- ENGL 123 Ideas to Ink: Critical Concepts in Academic Writing
- DIGI 130 Digital Communication
- BUSI 220 Business II: Economic Principles
- BUSI 330 Business III: Strategy and Decision-making
- General Education Elective
Major curriculum: 80 hours
- SOCL 110 History and Evolution of Social Media
- ADBR 150 Introduction to Advertising: Concept to Content
- ADBR 205 Creative Production for Brand Content
- GRDS 205 Typography I: Anatomy, Form, and Purpose
- WRIT 210 Promotional Writing
- SOCL 220 Social Strategy: Messaging and Management
- IDUS 215 Contextual Research Methods
- SOCL 230 Social Analytics: Content Velocity
- ADBR 252 Art Direction: Visual Brand Storytelling
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Select two of the following:
- FASM 311 Visual Communication for Consumer Engagement
- ADBR 372 Art Direction: Brand Films and Social Content
- FILM 426 Production for Mobile and Social Platforms
- SOCL 320 Social Strategy: Lifecycle Marketing
- SOCL 330 Social Analytics: Optimization
- SOCL 430 Social Media Management: Playbook
- SOCL 440 Social Media Management: Brand Acceleration
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Select one of the following:
- SOCL 479 Undergraduate Internship
- 500-level SCADpro Elective
- Business-Focused Elective
Additional electives: 15 hours
- Free elective
- Free elective
- Free elective