Eric Bodamer
Graphic design professor
Education
- B.F.A., communications design, Pratt Institute
Credentials
Professional experience
- Part-time professor of graphic design, 2024–present, Savannah College of Art and Design, Atlanta
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Senior designer, 2015–present, Adidas, Portland, OR
Leads the design, branding, and construction of promo and retail uniforms for the National Hockey League. This includes marquee NHL events such as Winter Classic, Stadium Series, All-Star and team-specific projects, including re-branding, alternate, and retro uniforms. Collaborates with the organizations to drive fan- and consumer-based solutions that excite and propel the game of hockey forward, while maintaining a firm understanding of the tradition of the game.- Reverse Retro: Conceived, conceptualized, and brought to fruition the first all-league uniform initiative in the NHL.
- Seattle Kraken: Designed complete branding package, including name, color, identity, and uniform.
- Vegas Golden Knights: Designed complete branding package, including naming, color, identity, and uniform.
- Buffalo Sabres 50th Anniversary: Introduced premium embroidery details to the crest, a new standard for NHL uniforms.
- Dallas Stars "Blackout" alternate: Collaborated with Stars ownership to create a youthful, energetic alternate uniform.
- Women's Adizero jersey: Created the first professional hockey jersey for women and worked with Olympians Kendall Coyne-Schofield and Breanna Decker to design a women's adizero jersey tailored for the female body.
- 2016 World Cup of Hockey: Provided complete branding and uniform design for all teams.
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Owner/designer, 2009–15, Bodamer Design, Easy Aurora, NY
Freelance and contract designer for apparel brands, specializing in Men's, Boy's and Junior's segments. Clients included: Adidas, Under Armour, Disney, Salt Life, Cherokee, Hanes, Champion, Old Navy, Target, and Kohls.
- Art director, 2009–14, Astronaut, Sioux Falls, SD
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Design manager, 2005–09, Target, Minneapolis, MN
Design Manager within the Product Design & Development division of Target. Responsible for the conceptual direction and design of all seasonal graphics and marketing needs for Men's apparel under the Merona and Mossimo brands.
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Creative director, 2003–05, Gap, New York
Creative Director for the Boy's division of Gap Kids. Responsible for the conceptual direction and design of all seasonal graphics, embellishments, and marketing needs.
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Senior graphic designer, 1999–2003, Abercrombie & Fitch, New Albany, OH
Senior Graphic Designer for the Men's and Boy's apparel division. Responsible for the conceptual direction and design of all seasonal graphics, embellishments, and marketing needs.
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Graphic designer NHL and IIHF Hockey, 1996–99, Nike, Beaverton, OR
Graphic Designer within the NHL and IIHF hockey categories. Responsible for the conceptual direction, design, and execution of uniforms and off-ice apparel assortments for the NHL and 1998 Nagano Winter Olympic hockey tournament.