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Sooshin Choi

Chair, industrial design

Education

  • M.F.A., industrial design, Hongik University
  • B.F.A., industrial design, Seoul National University of Science and Technology

Credentials

  • Chair, industrial design, 2022–present, Savannah College of Art and Design, Savannah, GA
  • Chief design officer/executive design director, 2019–22
    • Led a comprehensive design team to work with engineers on various projects like medical innovation, healthcare, autonomous mobility, robotics, and regenerative tissue technology.
    Design director, 2001–03, DEKA Research & Development, Manchester, NH
  • Distinguished invited professor, 2018, Ulsan National Institute of Science and Technology, Ulsan, South Korea
  • CEO and CDO, 2018–22, The Modus Design Institute, Londonderry, NH
    • Offered professional design workshops and product innovation services.
  • Provost and vice president of academic affairs/professor of design/interim dean of graduate studies, 2014–18, College for Creative Studies, Detroit
    • Responsible for all aspects of academic affairs: advanced the quality of education and scholarship, supported faculty and student development, developed international network, facilitated industry-academia collaborations, and nurtured research and innovation throughout the college.
  • Director and associate professor, School of Design, 2010–13
    • Oversaw the School of Design at UC, which included digital design, graphic design, fashion design (fashion design and product development tracks), and industrial design (product design and transportation design tracks).
    Associate professor and coordinator, industrial design, 2003–10, University of Cincinnati, Cincinnati, OH
    • Taught industrial design, transportation design, universal design, inclusive design, and innovative design.
  • Director of R&D, 1998–2000, Iloom, South Korea
    • Responsible for design and product development of system office furniture and chairs.
  • Director of design and engineering, 1995–98, Fursys, South Korea
    • Led design and development of a number of office and public furniture and seating systems.
  • Senior designer, 1986–98, Kia Motors, South Korea
    • Designed Kia Sephia (1992), Sportage (1992), Bongo (1993), and Carnival (1995: sold as Sedona in U.S.).
  • Designer, 1978–86, Daewoo Motors, South Korea
    • Designed Royale XQ (1982), Salon (1984), Le Mans (1995), and others.

Patents

  • 67 utility and design patents of autonomous delivery robot, security robot, automobile, furniture, commercial aircraft, industrial computer, graphic user interface, and mobile digital devices including:
    • cargo container for autonomous delivery (US D953965), DEKA Research & Development
    • display screen or portion thereof with graphical user interface (US D761280 S1), Samsung Electronics
    • configurable tray table (US 9138055), The Boeing Company
    • industrial computer (US D746,280), Phoenix Contact
    • multifunction printer (US D732109 S1), Samsung Electronics
    • in-flight passenger information system (US 8806543 B1), The Boeing Company

Awards, recognitions, and honors

  • National Medal of Excellence, Republic of Korea, 2018
  • iF Award, Discipline Product Category, Industrie Forum Hannover, Germany, 2015
  • Educator of the Year, Industrial Designers Society of America, 2014
  • IDEA – Excellent Product Design, Industrial Designers Society of America, 2014
  • Professor of the Year, University of Cincinnati, 2009
  • iF Product Design Award, Industrie Forum Hannover, Germany, 2000
  • iF Ecology Design Award, Industrie Forum Hannover, Germany, 2000
  • Grand Prize, Korea Industrial Design Award Korea Association of Industrial Designers, 1998
  • Grand Prize, Korea Industrial Design Award Korea Association of Industrial Designers, 1983

Organizations

  • Member, Industrial Designers Society of America (IDSA), 2001–present
    Vice president of education, 2012–14
  • Founder, Korean Designers in America (KDA), 2011–present
  • Member, Korea Association of Industry Designers (KAID), 1984–present

Selected appointments

  • Chair, International Integrated Design Camp, 2018–21
  • Chair, International Conference, Industrial Designer Society of America, 2016
  • Judge, International Design Excellence Award (IDEA), 2015
  • Co-chair, IDSA Education Symposium, 2014
  • Co-chair, AHFE/APD Conference, 2014
  • Education vice president, Industrial Designers Society of America, 2012–14

Publications and presentations

  • "Infusing Humanity in Design Education: Bringing the Importance Back to Humanity," presented at 17th International Conference on Design Principles & Practices, Lisbon, March 2023.
  • "Zero Waste: Towards Sustainable and Enjoyable Living," keynote presented at KIDP-IIDC, June 2021.
  • "Design Against Pandemic," keynote presented at KIDP-IIDC, Aug. 2020.
  • "Design and the Cities," keynote presented at KIDP-IIDC, June 2019.
  • "Makers of the Future," keynote presented at KIDP-IIDC, June 2018.
  • "Designing from the Invisibles: Finding New Mobility Opportunities," presented at Toyota Design Center, Japan, June 2018.
  • "Inclusive Design for Inclusive Country," Design Issue Report, vol. 28, Korea Institute of Design Promotion, Dec. 2018.
  • "Design Problems for Design Educators," Innovation, IDSA, Aug. 2016.
  • "Making Things Happen: Design for Inclusivity, Diversity, and Humanity," presented at Proceeding for She-Ji, Emerging Practices Conference 2016, Tongji University, Oct. 2016.
  • "Evolution of Industrial Design and Education of Designers," Design Monthly, 2014.
  • Guest editor, "Design for All," vol. 8 no. 12, A Publication of Design for All Institute of India, 2013.
  • "Designnovation Studio: New Educational Platform for Design as Connecting," presented at IASDR 2011, TU Delft, Nov. 2011.
  • "Inclusive Design and Exclusive Design," m_story, issue #26, Daegu Design Center, 2011.
  • "Successful Design Management for Small and Medium Businesses," presented at International Conference of Design, Production and Operations Management, 2010.
  • "Inclusive Design as an Enabler of Design Innovation," presented at Include '09, Royal College of Art, London, April 2009.
  • "Opportunity Creation Through Strategic Design," NGV Special Report, Sept. 2009.
  • "Universal Design - A Practical Tool for Diverse Society," International Journal of Diversity in Organizations, Communities and Nations, Dec. 2005.
  • "Conception and Misconception about Universal Design," Design Monthly, 2004.