SCAD presents 'Pass the Mic: The Significance of Multicultural Marketing'

Influential Black and Latinx entertainment business leaders for Pass the Mic: Multicultural Representation in the Business of Film share best practices on marketing multicultural films, discuss ethics in representation, and highlight how collaboration can advance a film’s impact and reach.

Pass the Mic: Multicultural Representation in the Business of Film is co-hosted by SCADFILM and the Walter O. Evans Center for African American Studies.

The Significance of Multicultural Marketing panel
Moderator: DeDe Brown, senior VP, national publicity, Paramount Pictures

Panelists:
Jennifer Becerra, senior VP and partner, H&M Communications
Jon Gist, director, multicultural publicity, Universal Pictures
Michelle Huff Elliott, founder and president, Strategic Heights

About 'Guests and Gusto'
Tune in to the SCAD virtual series Guests and Gusto for conversations and content with leading cultural voices. Meet the creators and innovators remaking creative industries and get essential insight to guide your career in art, design, and entertainment.

See more at scad.edu/guests-and-gusto.